2025.11.18

AVIREX Celebrates 50 Years—A Fresh Look at the Allure of Its Iconic Pieces and Rich History

#AVIREX

#Avirex

#Flight Jacket

#Military

#American Casual

#50th Anniversary

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*The text-to-speech feature is generated by AI,
so there may be errors in the reading.

In 1975, AVIREX got its start as a contractor for the U.S. Air Force. All military products are subject to detailed standards and regulations, and AVIREX's quality, which met these strict requirements, earned high trust even as a commercial product, eventually growing into a global brand.

AVIREX's flight jackets also appeared on the silver screen in movies like "インディ・ジョーンズ" (Indiana Jones), "トップガン" (Top Gun), and "メンフィス・ベル" (Memphis Belle), catapulting the brand into the spotlight and cementing its popularity.

This year, the brand celebrates its 50th anniversary. We'll look back on its history and unravel the appeal of its iconic items with Hideo Yoshinaga from the Ueno Shokai Division of TSI Holdings Inc.

AVIREX 50th Anniversary logo

"Speaking of AVIREX's roots, the founder is a man named Jeff Clyman, who had an unusual background as a lawyer. The brand name 'AVIREX' is a portmanteau of 'AVIATOR' and 'REX,' the Latin word for king, embodying the meaning 'King of the Sky.' Its headquarters is in New York, and it has remained there since its founding 50 years ago."