12.01MON
2025.12.01
"Gyaru Is My Battle Armor": Elf Arakawa on Individuality and the Power of Fashion
When you think of Arakawa from the comedy duo Elf, you picture a radiant personality who embodies the 'gyaru mind.' For her, gyaru fashion is nothing less than 'battle armor' that empowers her to believe in herself.
What does it take to cultivate a style that's not just about following trends but about championing your own 'uniqueness' no matter what? We dive into Elf Arakawa's perspective on fashion, self-expression, and the incredible 'power of self-love'.
PROFILE
Left: Elf Arakawa
A comedian from Osaka, Arakawa formed the comedy duo Elf with her partner, Haru. She is a graduate of Osaka NSC's 38th class.
She has won over fans with her cheerful gyaru persona and one-of-a-kind comedic ideas. Arakawa also takes the lead in writing their routines, which are known for weaving in elements of fashion and culture. Since the duo's formation in 2016, she has consistently proven her skills as a frequent finalist in the 'THE W' competition and has built a powerful presence on social media. With her innate positivity and sharp sense, she stands out as one of the most talked-about young female comedians today.
Drawn to the Positive Energy of Gyaru
When you're around energetic people, their energy is contagious. Gyaru are the perfect embodiment of this 'chain of positivity.' With the current revival of Y2K and Heisei culture, gyaru are stepping back into the spotlight. So, when did Arakawa first become captivated by them?"Ever since I was little, I've always been drawn to people who are flashy and cute. When I watched TV, I thought Yukina Kinoshita on Hexagon was the cutest! And whenever Kumi Koda was on Music Station, I made sure to watch it. I guess even back then, I had this idea that 'standing out = being cute.' Out of all the models, Jun Komori was my favorite."
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