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2025.04.24
CULTURE

The Long-Awaited Latest Model of the 2000 Series! Will New Balance's "2010" Become the New Standard?

#New Balance
#2010
#sneakers
#mita sneakers
#Shigeyuki Kunii
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Recently, retro models such as "1906" and "2002" from the 1000 and 2000 series from "New Balance" have been attracting attention. Amidst this, a highly anticipated new model "2010" will be launched from the lifestyle collection to create a whirlwind in the sneaker scene. I asked Shigeyuki Kunii from "mita sneakers" about the background of this new release and its features and charm.

Focusing on the Cushioning Feature “ABZORB”

Recently, "New Balance" has been making waves with the revival of retro models. I caught wind of the information that the latest model "2010" will be released from the brand. I inquired with Kunii, who has a close relationship with the brand, about the origins of the "2010." He replied:
 
“The latest model '2010' focuses on the brand's cushioning feature known as 'ABZORB.' It combines the upper design and sole of running shoes from the 2000s, born as a premium and authentic classic model.
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