The Magnificent Technical Model of GREGORY! How Manufacturing has Evolved from the 90s to Today
In the 90s, a big boom hit Japan, and since then the bags of 'GREGORY' has been a staple in casual scenes. They released a lot of genuine backpacks for various activities such as mountaineering and camping, and each one is of high-quality specification! This article delves into the various technologies involved in their bag manufacturing.
The History & Evolution of GREGORY's Manufacturing 〜The Theory that 'Great Packs should be Worn, Not Carried'〜
GREGORY, founded in 1977 in San Diego, USA, by backpack designer Wayne Gregory, is based on the theory that 'great packs should be worn, not carried'. It became hugely popular in Japan in the 90s and has been beloved as a standard item until today. We asked Kenjiro Nakajima, the brand director of GREGORY, about the changes in their items from the time of its foundation to the present and the changes in the environment surrounding the brand.
Speaking of GREGORY's backpacks that became a big boom in Japan in the 90s, brand director Nakajima explains about the reason for the boom and the social background at that time.
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