*The text-to-speech feature is generated by AI, so there may be errors in the reading.
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*The text-to-speech feature is generated by AI, so there may be errors in the reading.
Fueled by a growing interest in health, the demand for recovery wear is on the rise.
Standing out in this booming genre is nishikawa, one of Japan's leading bedding manufacturers.
Their 'AiR RECOVERY' line, which utilizes special fiber materials and 'Sleep Flaps' that envelop the wrists and ankles, has reportedly seen sales climb steadily since its launch last fall.
Let's explore the capabilities of this first-ever recovery wear from a bedding manufacturer with one of nishikawa's product developers.
As part of the Product Development Department, she oversees the [AiR RECOVERY] Sleep Tech Wear and the 'newmine' beauty sleep brand. In her personal time, she earned her certification as a Pilates instructor.
A Leading Company in the Bedding Industry With Over 450 Years of History
First, let's talk about nishikawa's evolution.
"Nishikawa Co., Ltd. is a bedding manufacturer founded in 1566 (the 9th year of the Eiroku era) by Niemon, a merchant from Omi. The business started in Omi, Shiga Prefecture, and later expanded to Edo. After the Meiji era, the company established bases in Tokyo and Osaka, splitting into three companies—Kyoto Nishikawa, Nishikawa Sangyo, and Osaka Nishikawa—which continued to operate in their respective regions."