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2024.08.01
RESEARCH

The Full Picture of Workman's Revolutionary New Material "X Shelter" for "Extreme Cold-Resistant Clothing"

#ワークマン
#workman
#Xシェルター
#InsulatingWear
#ColdResistantOuterwear
#Fashion
#Koji Yamada
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Workman, which became a formidable presence in Japan's apparel industry by leveraging high functionality and low prices cultivated in workwear, is set to spark another revolution in the fall/winter of 2024.
Their new weapon is a proprietary material developed by Workman called "X Shelter." While Workman has introduced various innovative materials in the past, like the self-repairing "Repairtech" and the highly abrasion-resistant "Onitex," "X Shelter" boasts extraordinary features that set it apart. It functions as insulating wear that nullifies external environments.
This time, we delve into the development story of "X Shelter," which promises to upend the norms of the apparel industry. Koji Yamada, the official ambassador of Workman, spoke with Shinnosuke Kawata, Chief Buyer for Product Development Division 1 at WORKMAN Co., Ltd.

"Warm, Light, & Easy-to-Move-in Clothing" Recognized by the Japan Red Cross Nursing University Institute for Disaster Relief

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