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The Allure of CITIZEN WATCH's "CAMPANOLA" Cosmosign: A Small Universe on Your Wrist
Wristwatches were originally tools for knowing the time. However, as times changed, many functions were added, transforming them into accessories, status symbols, and even investment targets.
In this regard, the CAMPANOLA "Cosmosign" stands on a different plane. It is neither practicality-focused nor a means of self-assertion. Owners immerse themselves in the pleasure of admiring the "universe" recreated within the wristwatch.
Since its birth in 2001, this timepiece has continued to captivate wristwatch enthusiasts. How was this miniature universe brought to life on your wrist?
We spoke with Takayuki Ichikawa from CITIZEN WATCH CO., LTD., who is in charge of product planning for CAMPANOLA.
PROFILE
Takayuki Ichikawa
CITIZEN WATCH CO., LTD. CAMPANOLA Product Planning
After experiencing development of collaboration products and sales to department stores and specialist shops, he currently handles product planning. He was fascinated by the beauty of CAMPANOLA, which he encountered in high school, and aspired to enter the world of watches.
Expressing the "Beauty of the Universe" Within the Watch Case
First, let's look at the origins of the brand.
"CAMPANOLA, developed by CITIZEN WATCH, is a watch brand that proposes 'enjoying time.' It expresses the design concept of 'the beauty of the universe' through multilayer structures utilizing numerous parts, circular gimbals, three-dimensional dials reminiscent of buildings, and round forms reminiscent of dome ceilings."
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