Warm Yourself Up with 'AIRUNIT®' Developed by 'Emulation'

Are you familiar with a Japanese brand called 'emulation' that employs a unique system called 'AIRUNIT®' which inflates the insides of outerwear for insulation against cold? You may wonder, "Is air actually warm?" However, let's delve into the world of emulation, a brand melding astonishing technology with sophisticated design, as told by Seigo Toge from the Emulation team at 'three Nation'.

Wearing Air with AIRUNIT®

"The inception of our brand was inspired by a foreign partner company owning a patent on inflating cold-protection clothing technology. They approached us with the idea, asking, 'Can we create something with this?'

"Clothing inflated with air has long existed as life vests, but only recently has it been adapted for cold weather clothing. While such air-inflated clothing is common in sportswear and outdoor apparel, the emulation brand has evolved it not just as gear but as fashion.

"First, we developed something specifically for emulation called AIRUNIT®. This vest-shaped unit can be installed inside various items. Air-inflated clothing, typically seen in outdoor apparel, balloons up, which significantly limits design flexibility. However, AIRUNIT® has no such limitations; it can be incorporated into numerous designs.