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2025.07.18
CULTURE

Gap’s Launch of "Vintage Music Tees" Featuring Hip-Hop & Rock Legends Is Making Waves This Summer

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#Gap Japan
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Renowned worldwide as an icon of American casual style, Gap has continued to lead the times with a diverse range—from essential staples to original, creative collections.
This summer, Gap teamed up with six legendary artists to release the "Vintage Music Tees" collection, garnering major buzz. Let’s take a closer look at what makes these hot new items stand out.

Connection Between Gap’s Roots & the Vintage Music Tees Collection

Gap opened its very first store on Ocean Avenue in San Francisco, California, in 1969. The founders, Don and Doris Fisher, started with a simple idea: “Let’s make it easy to find jeans that fit,” along with a belief in “offering more than just clothes.” Originally, the store carried both denim and records, underscoring music as a core element of Gap’s DNA.
Gap's first store in the U.S.
Gap's first store in the U.S.

What Gap & the Artists Have in Common: Being Timeless Icons

The Vintage Music Tees released this season spotlight legendary artists. Let’s explore why these legends were chosen for the lineup.
Gap has regularly released various Vintage Music Tees across different genres. By featuring artists who, like the Gap brand itself, are loved throughout the ages as cultural icons, they’ve curated a lineup anyone can enjoy.
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