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2025.10.27

Montbell Celebrates Its 50th Anniversary with Three Major Heritage Model Releases

*The text-to-speech feature is generated by AI,
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*The text-to-speech feature is generated by AI,
so there may be errors in the reading.
If the Montbell brand had never existed—the outdoor scene we know today would be a completely different landscape.
Since its founding in 1975, Montbell has spent half a century branching out from gear for alpine climbers to camping equipment, daily wear, and even disaster preparedness and community initiatives. Its many function-driven products have laid the groundwork for Japan's outdoor culture.
This year, Montbell is making waves in the outdoor community by releasing a series of heritage models to celebrate its 50th anniversary. We'll join PR representative Takarazako to dive into what makes these standout items so special.

Making the Gear We Want With Our Own Hands: 50 Years of Pursuing the Ideal

To put it simply, Montbell's half-century journey has been a story of constant innovation. The brand's roots trace back to an outdoor equipment company founded in Osaka by Japanese mountaineer Isamu Tatsuno. He developed a string of revolutionary products he personally idealized—from sleeping bags and fleeces to tents—and expanded into overseas markets by 1978.
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