2025.06.13

About 80 Years of Cotton Research: Stay Comfortable Through the Scorching Summer With GUNZE’s 100% Cotton Innerwear

#GUNZE

#innerwear

#cotton

#100% cotton

#underwear

#high functionality

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The oppressive heat of summer in Japan—on crowded commuter trains, at the office, and even at home, many people feel overwhelmed by constant sweat and humidity.

At times like these, the underwear that touches your skin directly can make all the difference in your comfort. In recent years, items that balance "gentleness on the skin" with "functionality" have garnered attention and become true summer essentials.

GUNZE LIMITED, a long-established underwear manufacturer, offers a line of 100% cotton innerwear that is practically the savior of the season. Why does GUNZE’s underwear continue to be chosen by so many? We spoke with Kazunori Mikamo, Takashi Hiwa, and Naoko Ota from the company to find out.

The Appeal of Cotton: Gentle Texture, Moisture Absorption, Breathability

When you hear the words "gentle on the skin", one of the first materials that comes to mind is probably cotton. Its soft, gentle touch is something many are familiar with. But the attraction of cotton doesn’t end there.

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