Not Just for the Outdoors or the Military! Next-Generation Brand Created by Experts from Various Fields: "Prometheus Design Werx"

The recent outdoor fashion boom has led to the widespread adoption of outdoor culture, rapidly expanding the range of enthusiasts who need clothing and gear to enjoy their activities.
 
In this context, items that utilize innovative materials and techniques born from specialized military fields, which also perform exceptionally well in outdoor environments, have emerged and gained strong support primarily among hardcore outdoor enthusiasts.
 
The American outdoor brand "Prometheus Design Werx," known for its military background, features items that combine high functionality with sophisticated design. It is a brand highly popular among outdoor enthusiasts and has been rapidly gaining fans in Japan in recent years.
 
This time, we spoke with Yusuke Miyata from KINRYU CO., LTD., the only authorized dealer of this brand in Japan, to learn about its design philosophy, appeal, and recommended items.