The Best Bounce Comfort with the Latest in the Popular Series! The Secret Tech in ASICS 'NOVABLAST 4'

The ASICS 'Blast' series, known for its exceptional bounce feel inspired by trampoline structure, has released its latest iteration, the 'NOVABLAST 4'. The shape of the midsole and outsole has been improved for a better bounce feel. The entire midsole material uses FF BLAST PLUS ECO, which is lightweight, highly resilient, and environmentally friendly. But how has it evolved from the previous 'NOVABLAST 3', and what sets it apart from the 'SUPERBLAST' in the same series?
 
The 'NOVABLAST' has gained popularity for its pleasing bouncing ride feel. Especially, it has garnered support as a daily trainer for runners who regularly participate in races. This is due to its ability to cater to a wide range from daily jogging to higher speed interval training. It's also reported to be popular as racing shoes for runners who run full marathons in 4 to 5 hours.
 
What was the update concept for the latest in the series, 'NOVABLAST 4'?

Achieving Comfortable Ride Feel by Amplifying Bounce Sensation

"We aimed to further enhance the bounce feel unique to NOVABLAST," says Rina Suzuki from ASICS Japan.
 
The materials of the midsole and the upper from 'NOVABLAST 3' were changed, and the shape of the midsole and outsole has been updated.
 
"We used FF BLAST PLUS in the midsole for the previous version, but in this version we adopted FF BLAST PLUS ECO, which is environmentally-friendly while maintaining the rebound property. In terms of shape update, we improved the structure to enhance the rebound.