*The text-to-speech feature is generated by AI, so there may be errors in the reading.
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*The text-to-speech feature is generated by AI, so there may be errors in the reading.
The "XShelter" series, launched by Workman in 2024, made huge waves with its game-changing features, becoming so popular that it sold out almost instantly.
And for the Fall/Winter 2025 season, the "XShelter" has evolved even further. Introducing the "XShelter Insulated α Premium GIGA PAFF Down Coat," a product boasting the best cold protection in the series.
How was this unique technology, inspired by residential insulation, adapted for clothing? And what's the story behind its record-breaking price tag? We sat down with Yutaro Hagura, Manager and Buyer in the 1st Department of Product Development at Workman Co., Ltd. Koji Yamada, an official Workman ambassador, gets the inside scoop on the development process.
The Pinnacle of Lightness and Warmth in the Series, Withstanding -30°C
Koji Yamada (hereafter Yamada)First off, could you remind us what sparked the idea for the "XShelter" series? It launched last year, so what was the thinking behind it?
Workman Fall/Winter 2025 New Product Presentation
Yutaro Hagura (hereafter Hagura)The project was born out of recent climate change. For the past few years, we've seen a trend of mild winters, but we're also experiencing more extreme weather where it gets intensely cold all at once.