2023.06.13
A Masterpiece that Redefined Watch Durability! The Impact the G-SHOCK 'DW-5600' Had on the World of Watches
The G-SHOCK was born in 1983. Its model 'DW-5600', which inherits the genes of the first model, significantly changed the history of watches, and it would not be an exaggeration to say that it is still an evolving model.
This time, focusing on the 'DW-5600', known as the symbol of a tough watch, we asked Junichi Izumi, the manager and producer of the product planning division and first planning office of CASIO, to talk about how the 'DW-5600' was developed and where the G-SHOCK, which is celebrating its 40th anniversary, aims for in the future.
Watching Ballgames in the Park Became the Key for Developing Shock Absorption
The 'G-SHOCK' released by Casio is a masterpiece that changed the conventional wisdom of watches. This is proven by the fact that it is loved worldwide, regardless of age, gender, or nationality. Until then, watches were supposed to break, but with the birth of the G-SHOCK, this mindset was completely revamped. Izumi had this to say about its birth:"The birth of G-SHOCK began when Kikuo Ibe, the creator, accidentally dropped and broke a watch given to him by his father when he was a student.
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