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2024.07.03
CULTURE

Providing the Best Bags that Will Become the Standard of the Next Generation: MONOLITH's Sophisticated Items

#MONOLITH
#Bag
#BackPack
#functionality
#Fashion Item
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With its simple yet sophisticated design and high functionality, "MONOLITH" creates bags that are essential for the modern urban lifestyle.
This time, we have MONOLITH director Taisuke Nakamuro introduce the brand's concept and its functional items.

"Carrying" as a Keyword and 3 Concepts

"The brand started in November 2020 as a new venture by SEIBAN, which has a history of over 100 years and is famous for making school satchels, aiming to lead the next 100 years. The project had started moving about a year before the launch.
"We began with creating the concept, and the major keyword decided was 'carrying.' We set three concepts as the pillars: 'functionality,' 'durability,' and 'rationality,' and launched the MONOLITH bag brand.
"To explain each one, starting with functionality, after using various bags, I often thought, 'If only it were a bit more functional' when choosing simple designs. That was something I couldn't compromise on.
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