The Reason Why Columbia's 'Castle Rock 20' Backpack Continues to Be a Bestseller

It's the perfect season for outdoor activities. When you visit an outdoor shop, there are various shapes and sizes of backpacks available from each brand. If you have a clear purpose or specific needs, you can narrow down your choices based on shape and size. However, if you are looking for a backpack just because it's the perfect season for mountain hiking, the decision can be overwhelming.
 
One foolproof way to choose is to go for products that have consistently sold well as classics. For example, 'Columbia's seemingly simple 'Castle Rock 20' is a typical example of a backpack that continues to sell well and is always in stock in shops. We visited Columbia Sportswear Japan to learn more about the features of this product from Tadashi Nakao, a member of their product development team.

Equipped with Necessary Functions, 20-liter Capacity, Comfortable to Use, & Appropriately Priced

"Indeed, the 'Castle Rock 20' is our best-selling backpack at Columbia. It is a long-selling product that has been consistently sold for many years. We have updated the materials and details, but there hasn't been a significant model change. Actually, even before the name became 'Castle Rock' in 2015, similar models were popular."