Exceptional Cushioning Performance that Captivates Runners! The Technology Behind New Balance's "Fresh Foam" Series

The new model "Fresh Foam X More v4" adopts the thickest and softest midsole design in the series' history. The foam material, Fresh Foam X, known for its excellent cushioning and rebound properties, offers maximum cushioning to runners.

Additionally, the "Fresh Foam X 1080 v12" model is designed to provide a soft ride, supporting everything from fun runs to ultramarathons. The lineup also includes models like "Fresh Foam X 860 v13", which features a two-layer midsole for enhanced stability.
 
New Balance also offers the "FuelCell" series, supporting serious runners, but how does it differ from the "Fresh Foam" series? And what technologies are hidden in each model of the "Fresh Foam" series?
 
As previously covered by "Fashion Tech News," shoes from the "FuelCell" series, like the "FuelCell SuperComp TRAINER," use a midsole material called FuelCell known for its excellent rebound properties. These models support runners with a bouncing propulsion, mainly targeting those who aim to set records in races or are focusing on speed training.
 
On the other hand, the "Fresh Foam" series is characterized by its high cushioning properties.
 
"The Fresh Foam series is a collection that pursues cushioning like running on the beach and a fit that feels like a second skin. Although made of foam material, I consider Fresh Foam to be more of a platform rather than just foam. One notable feature is the concavo-convex structure, which varies by model. The hardness and combination of foam are also optimally selected for each model," says Aoi Mamiya, in charge of New Balance running footwear.

While the "FuelCell" series can be described as a competition-oriented collection, the "Fresh Foam" series is health-oriented. It's suitable for runners who want to run more relaxed, more comfortably, and without putting a burden on their bodies. Of course, it can also be used for recovery runs or jogging by elite and serious runners.

The Thickest and Softest Fresh Foam X More

The "Fresh Foam X More v4" boasts being the thickest and softest model in the "Fresh Foam" series. The material used in the midsole is Fresh Foam X, which offers even better cushioning than the previous Fresh Foam, along with adequate rebound properties.
 
The "more" in the model name signifies making running "more" enjoyable, comfortable, and versatile. While functionality is a given, the design also emphasizes maintaining a stylish appearance even while running, catering to those who want to establish their style.

Indeed, the "Fresh Foam X More v4" features a design that makes you want to use it for everyday wear. It's said that many people purchase it for fashion purposes rather than just for running at New Balance's flagship stores. Hearing that it's the thickest and softest might raise concerns about stability, but this aspect has also been carefully considered in its design.
 
"The outsole offers a wide forefoot for increased ground contact area. Also, grooves that serve as guidelines are carved into the outsole, supporting a smooth and stable stride," explains Mamiya.