Makeup Researcher Ryuen Hiramatsu Discusses the Past & Future of Makeup
Cosmetic Psychologist / Professional Institute of International Fashion lecturer
Born in 1980 in Shiga Prefecture. In 2008, he earned a PhD (in Educational Sciences) with his unique research in makeup. He has served as a researcher at the International Research Center for Japanese Studies, a core research fellow at Kyoto University, a full-time lecturer at Thailand's National Chulalongkorn University and its graduate school, and an assistant professor at Toyo University and its graduate school. He has also served as a part-time lecturer at Kyoto University of Education and consulted for major electronics and cosmetics manufacturers. His specialties include cosmetic psychology and the cultural theory of makeup. His media appearances include "所さんの目がテン！" (NTV), "ホンマでっか！？TV" (Fuji TV), and "Japanology Plus" (NHK WORLD). Major works include "化粧にみる日本文化 だれのためによそおうのか" (Suiyosha) and "黒髪と美の歴史" (KADOKAWA).
Encounter with Makeup Research
How did you come to start researching makeup?
Growing up in the fashion-forward Kansai region, I had an interest in clothing from a young age. When I entered junior high, I began reading "MEN'S NON-NO," and by high school, I was attending fashion shows like Hiroko Koshino's 'Osaka Collection'.
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