2024.04.10
Excitement in Paris! The Playful Shopping Bag of French-Japanese Duo 'Brigitte Tanaka'
Valuing the history of France and exploring innovative ideas of Japan, Paris-based 'Brigitte Tanaka' combines both aesthetics, antiques, and contemporary ideas, offering a range of unique accessories and items.
In 2017, Brigitte Giraudi from France and Chieko Tanaka from Japan established their brand and opened a small boutique, 'Brigitte Tanaka,' in the 1st arrondissement of Paris. The boutique carries a wide array of original items which have been reimagined and transformed from antiques sourced from markets around the world during their travels.
Starting with trinkets, they gradually garnered popularity until their organza shopping bag, full of playful embroidery, became their signature product. Now, they are collaborating with numerous fashion brands, adding more products to their list.
The boutique, designated as a historic building, exudes the atmosphere of a treasure trove. We spoke with Tanaka in the boutique, which brims with cuteness, about the meeting that led to the birth of 'Brigitte Tanaka,' the thoughts and stories behind their original products.
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