With the concept of "sustainability," aiming for a sustainable society while considering the Earth's environment as much as possible, gaining traction among the general public, various countries, regions, companies, and organizations are promoting and actively implementing sustainability initiatives.
One such brand is the contemporary shoe brand from Mallorca, Spain, "
Camper", which continues to advocate for sustainability with the slogan "Walk, Don’t Run." This means elevating the everyday act of walking into a "fun and happy time."