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2023.06.30

Considering the Relationship Between Fashion & Society Through Generation Z (Daniel Takeda)

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An essay that drew attention by depicting Generation Z and contemporary society in the United States from the perspective of a Generation Z member living in America, "世界と私のA tо Z" (Kodansha). This time, we interviewed the author, writer Daniel Takeda, based on Chapter 10 "Fashion Trends for Me" of this book. We asked him how we should think about generational theory, what fashion means to Generation Z, and the relationship between fashion and society.

Problems with the Term "Generation Z" in Japan

First, Takeda, you are currently living in America. What impressions do you have of "generational theory" and "Generation Z" in America and Japan?
Regarding generational theory, in the USA, the "Boomer Generation" (those born between 1946 and 1964), "Generation X" (those born between 1965 and 1979 or 1980), "Millennial Generation" (those born between 1981 and 1994 or 1996), and "Generation Z" (those born from the mid-1990s to the mid-2000s) have been analyzed based on how each generation was influenced by their parent generation and the society they grew up in. There has been extensive discussion about Generation Z as well [1].
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