2024.10.27
Keeping the Kimono Close: The Charm of "Mamechiyo Modern," Adorned with Retro Beauty
Taking that one courageous step forward can be challenging… There are several fashion styles that embody this feeling, and "kimono" undoubtedly exemplifies it.
Many have probably yearned to wear a gorgeous antique kimono. Although we might have opportunities to wear kimonos during events or ceremonies, there can be hesitation when it comes to incorporating them into our daily contemporary lives.
Fortunately, there is a brand that gently encourages us to take that step. That brand is mamechiyo modern.
Mamechiyo Modern offers a vibrant array of kimonos, ranging from original designs to antique reproductions, evoking a sentiment of “I always wanted to wear this!”
What journey has Mamechiyo Modern taken to enchant both the younger generation and kimono enthusiasts alike? I had the opportunity to chat with Mamechiyo, the owner of this aspirational brand for kimono girls.
PROFILE
Mamechiyo
Owner of mamechiyo modern
It All Started at a Flea Market
Today, Mamechiyo Modern is a staple for kimono lovers, but its origins were quite humble—beginning at a flea market.Share Article
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