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2023.02.25
PHILOSOPHY

More than Just "Those Rain Boots with 'B' Written on Them"! The Exquisite Items Linked to Bird Watching from the Wild Bird Society of Japan

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You may often spot rain boots with "B" written on them. Those are the "Bird Watching Boots" by the "Wild Bird Society of Japan." As the name suggests, these boots were originally created for bird watching, but their foldable and portable design has made them popular for festivals, outdoor scenes, and even around town.
In fact, the Wild Bird Society of Japan (or WBSJ) offers not just rain boots but also a variety of apparel and other items linked to bird watching.
To learn more about these items, we spoke with Tsugumi Saito from the "Wild Bird Society of Japan," Rimi Komaki from "ITOCHU Corporation," Atsuo Kitamura, and Jun Sato from "Daiwabo Advance Co., Ltd.."

The "Bird Watching Boots" that Became Popular at Outdoor Festivals

WBSJ is a nature conservation organization founded with the aim of protecting wild birds and promoting co-existence between humans and nature. Their activities are diverse, and the "Bird Watching Boots" are one of the items born from these activities. We asked Tsugumi Saito from WBSJ about what sparked the popularity of these boots.

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