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2024.12.13

NIKE RUNNING MEDIA CAMP 2024 Held! Discovering the Latest Technology

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In 2017, Nike released cushioned shoes equipped with carbon plates, truly revolutionizing the running shoe scene. Since then, as any runner knows, they have continued to lead the running scene. Top athletes wear these shoes in world-class marathon events and many runners select Nike for the Hakone Ekiden in Japan.
At this past summer's Paris Olympics, Sifan Hassan achieved the feat of winning a gold medal in the marathon and earning bronze in both the 5000m and 10000m events with Nike shoes.
 
We report on the "NIKE RUNNING MEDIA CAMP 2024" event, designed to deeply understand and experience Nike's running shoe technology firsthand.

How Do Top University Athletes Choose Their Shoes?

The NIKE RUNNING MEDIA CAMP 2024 kicked off with a product presentation. The esteemed guests of this camp included Dr. Katsuro Yoneda, the coach from Meijo University's Women's Ekiden Team, along with their team captain Nanase Tanimoto and Nanaka Yonezawa. Additionally, the event featured Toshiyuki Sakai, coach from Toyo University's Long-Distance Division, and the team captain Ren Umezaki and Kosuke Ishida.
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