"Oliver Peoples" is loved worldwide as a brand of eyewear with delicate and high quality. Let's delve into its technology and design work to explore the brand's allure.
Oliver Peoples Born in West Hollywood
Oliver Peoples was founded in 1987 on Sunset Boulevard in the heart of West Hollywood, California.Its design sources stem from elements such as fashion, film, art, and the lifestyle of Southern California that still form the unique culture of Los Angeles.
Early Oliver Peoples was influenced by numerous vintage frames purchased by the brand's founder in the late 1980s. This vintage aesthetic, inspired by these frames, remains at its core even today.
How Sophisticated Design Work is Created
Let's take a closer look at the design work of Oliver Peoples. Where does the sophisticated sense of luxury exuded by each item come from? Let's unravel it.Vintage elegant design, fashion, film, art, music, and the lifestyle of Southern California that is unique to Los Angeles are still indispensable elements of the brand's DNA, inspiring designs that captivate fans worldwide.
Moreover, depending on the item, there's a unique technique known as the "breath logo," where the trademark appears when the lens fogs. This is one example of the minimalistic design championed by the brand.
Oliver Peoples is also famous for the beauty of its engraving. The finely crafted engraving on the metal parts visible through the temple is extremely delicate.
Let's take a look at sunglasses and optical frames from the numerous collections of acetate materials.
A model characterized by a bold frame that expresses individuality and a classic shape.
A model with a bold optical frame and oversized lens shape that makes a strong statement of style, leaving a powerful impression.
Japanese Craftsmanship in Titanium Engraving
Having touched on the beauty of engraving, let's talk about titanium frames. Titanium is considered very hard and difficult to process as a metal. The delicate designs of Oliver Peoples are brought to life with Japanese technology.Currently, eyewear brands worldwide are paying attention to MADE IN JAPAN. Many Oliver Peoples models are also MADE IN JAPAN.
Let's take a look at MADE IN JAPAN titanium frame items where you can feel the meticulous work of Japanese craftsmen.
Beautiful engravings on the frame, temple, and down to the details.
The Beauty of Minimalist Design and the "0NLY" Japanese Collection
Introducing a collection named "0NLY" that seamlessly blends the beauty of minimalist design with the timeless style characteristic of Oliver Peoples.Spelled as "0NLY," with the number "0 (zero)" interpreted as the letter "O," this collection celebrates the aesthetics of "nothingness" symbolized by the eternal circle of the numeral zero. The 0NLY collection, designed in Los Angeles, California, is crafted with exceptional craftsmanship in Sabae, Fukui Prefecture, a renowned production area for eyeglasses in Japan.
The new collection not only involves the manufacturing process in Japan but also uses high-quality Japanese acetate materials.
A distinctive feature is the sleek outer design, while the inside is shaped with a rounded design to feel comfortable against the skin. The technology to achieve different acetates carving between the outside and inside is quite difficult, and it’s the Japanese craftsmanship that makes it possible.
Started from last fall-winter, this collection continues to release new works this season, showing the brand’s strong focus. The visuals feature Hidetoshi Nakata, known as a "reformer" in the traditional industries of Japan.
Born in Hollywood, Oliver Peoples embodies the culture of Los Angeles while exuding a sense of retro and minimalism. Its craftsmanship even resonates with a certain Japanese essence, making each item increasingly captivating.
Add a touch of sophisticated luxury to your everyday life with Oliver Peoples eyewear.
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