2024.01.30
From Tattoos to Makeup: Carving a Niche with Prinker
Prinker is making its mark as a pioneer in the beauty and tattoo industry. Through its technology of printing temporary tattoos, the company is emerging as a pioneer in innovative beauty technology solutions. Prinker is redefining personal expression and style, providing a platform that caters to diverse tastes. In this feature, we delve into the trajectory and vision of Prinker through an interview with CEO Luke Yun.
Responding to Cultural Norms & Legal Restrictions
In South Korea, where traditional tattoos are heavily regulated, Prinker appeared as a groundbreaking solution. Luke Yun, the CEO, states, "South Korea is the only country (among the developed nations) where tattooing by non-medical professionals is banned. This has effectively made the profession of tattoo artists illegal." To address this, Prinker was developed not only as a device offering temporary tattoos, but also as a symbol of individual freedom and stylistic expression.
The company's device can print tattoos up to 2.2 cm wide and 100 cm long, offering a wide range of options from delicate small tattoos to bold large designs. "Our goal is to allow individuals to freely express themselves, without the permanence or pain that come with traditional tattoos," says Luke. Prinker is redefining the concept of temporary body art.
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